Hypervocal Menu
 

Blog

Coke Introduces Shareable Can Concept

Share on FacebookTweet about this on Twitter

Brett Rosner


By Brett Rosner on May 31, 2013


Coca-Cola is back with another great advertisement — this time, it’s a new concept can that encourages drinkers to share their Coke with a friend.

coke-concept

In the ad, people can simply twist the modified can into two smaller cans, half the size of the original. From there, you share it with a friend.

Sort of warms the cockles of your heart, don’t it?

The concept, according to CNET, “originated with ad agency Ogilvy & Mather Singapore, though the group that came up with the idea has since left the company.” CNET also suggests the concept can probably won’t be mass produced for all markets. Cool idea, though.

SEE ALSO:
This Woman Who Drank 10 Liters of Coke Every Day
Diabetes Ahoy! Coca-Cola Taps Into the Potential Revenue Streams
Daily Habit of Domino’s Pizza and Soda, This Lady is Still Alive

Share on FacebookTweet about this on Twitter
TRENDING TODAY:


GET VOCAL - COMMENT

Check out HyperVocal's Polls on LockerDome on LockerDome