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Some Much-Needed Perspective on ‘KONY 2012’

The highly successful “Kony 2012″ campaign has already been criticized by some as insulting and arrogant – but why? This personal story by long-time Invisible Children advocate Jack Reilly helps explain what’s really going on with social activism.

Kony Express: What This Campaign Really Tells Us

Nothing is more powerful than an idea. Except an idea that gets RT’d by Kim Kardashian. Regardless of how you feel about the message, Kony 2012 illuminates how our attention span-challenged generation will respond to activism that is sexy and social.