Renaissance Man Anthony Bourdain Adds Book Publisher to His Résumé SHARE: Tweet Anthony Bourdain, the celebrity chef, author, reality TV star, quote machine and arbiter of cool, will acquire books for Ecco, an imprint of HarperCollins, the publisher announced this week. Apparently Bourdain didn’t get the message that books are no longer cool or good business. However, it seems that Bourdain has been given carte blanche to acquire and release three to five books per year that “reflect his remarkably eclectic tastes” for the imprint. The New York Times reports: Daniel Halpern, the president and publisher of Ecco, said that Mr. Bourdain has been an informal adviser to him for about 10 years, a period during which Mr. Bourdain’s own books were published by Ecco. “His intuition has been unerring – suggesting such authors as Ferran Adria and Fergus Henderson,” Mr. Halpern said in an e-mail. “Now he’s becoming one of us, sort of.” Bourdain won’t be acquiring food-related books, however. “We’re presently looking at an initial list composed of chefs, enthusiasts, fighters, musicians and dead essayists. And we’re looking to publish them in a way that’s both accessible and respectful of the power of the written word – and appropriately fetishistic about the tactile joys of the printed page,” Bourdain said in the press release. Given what we know of Bourdain (he has enthusiastically fawned over both Jim Harrison and Daniel Woodrell on No Reservations) and parsing that quote above, it feels like Bourdain is going to fill the publishing niche of manly literature, which hasn’t exactly been kind to this generation of writers that fancy themselves a Norman Mailer or Ernest Hemingway type. There isn’t much room for the guys that want to drink heavily, get into fights, go to war, womanize and then read a book. Really, only Chuck Palahniuk can consider himself a success in this era of the genre. Perhaps Bourdain has the cultural cache to change this equation. “I will say that I’m a guy who loves books–on a variety of subjects–and that I relish the opportunity to help other authors be heard. And that this is NOT some cynical bullshit list we’re talking about. This will be a very interesting group of authors whose works deserve attention,” Bourdain told Eater. Cynicism aside, because that’s a natural default when a celebrity takes up what could be a vanity project, if Bourdain really thinks he can make the book business cool again, then all the power to him. MOST RECENT BY HVculture:TIME's Top 10 EVERYTHING of 2013‘Bar Rescue’ Episode Aired Last Night That Featured Killer of Country StarProceeds From Badass Rob Ford Pop-Art T-Shirts Going to Addiction Help HVculture HVCulture is our bin for all things Culture.