‘Knickers’ Video Parodies Kmart’s Viral Ads With Risqué Rase-Based Punnery SHARE: Tweet They had it coming. After creating surprisingly innovative and funny new ads — ‘Ship My Pants’ and ‘Big Gas Savings’ – Kmart now has a bit of a problem on its hands: a racially risqué parody of its own viral ads. The new video, “Kmart Knickers,” has the same premise: If you say that word quickly enough … yeah, you get the point. Reminder, this video was not made Kmart. Check out the controversial ad below: The video was created by the California comedy group TheGunfordmay. I’m sure Kmart might have welcomed a parody of one of its popular ads, but I’m not sure they wanted this kind of parody. SEE ALSO: • Kmart’s ‘Ship My Pants’ Commercial is the Funniest Ad of 2013 • Kmart’s ‘Big Gas Savings’ Ad Follows ‘Ship My Pants’ Instant Classic • Old Spice’s Watermelon Basketball Soap Ad Brings Weird Lulz MOST RECENT BY Brett Rosner:Older Dude Just Wants to Dance With Somebody, Feel the Heat With Somebody5-Year-Old Pilot Flies Airplane Solo, Crushes Your Life's AccomplishmentsDudes Play an 'Aggressive' Game of Dice In Bathroom During a Lil Wayne, T.I. Concert Brett Rosner Brett Rosner is a bona fide newsman and contributor to HyperVocal. Tweet him at @BRosner85.